According to Bruce Day, executive director of Rome’s Habitat for Humanity, the renaming comes at a time as the organization is seeking to present a unified brand across the United States.
“New name, same great buys for the same great cost,” said Day.
The name refers to the store’s goal of restoring the Earth by recycling items and restoring communities from the proceeds that come from sales, according to Day.
The store offers new and gently-used building materials and household goods at a discounted price. Habitat utilizes the proceeds to build homes and for community improvement programs.
To celebrate the new name ReStore will be offering 25 percent off all items today. The Knights of Columbus are also cooking nine-pound Boston butts in front of the store that are for sale for $25 from 10 a.m. until noon.
ReStore is open Monday through Friday from 9 a.m. to 6 p.m. and Saturday from 9 a.m. to 4 p.m.